Matches is a customized acceleration program for early to middle stage startups focusing on transforming traditional business into Digitalized Ecosystem by providing in-depth mentorship, introducing strategic business relations and essential startup resources.

We invest in game changers that will allow us to fundamentally change the way we move, what we eat, how we feel and where we live for the better.

The key objective is to help our startup to be self sustaining, scale-up and get early investments. At Matches our goal is to work with your startup to gain business traction and raise funding as quickly as possible, which implies the founder team to have be very dedicated, passionate and flexible.


We accelerate startup founders via extensive network, fire up your startup and keep it up


Benny Liu, LEAD

The founder of HKDecoman.com (One-Stop Renovation Service and Digital Platform, backed by large players in the property industry and is currently valued over 100 Million Hong Kong Dollars is also a serial entrepreneur who is experience in growing start up and oversea expansion.

Before starting up HKDECOMAN in late 2015, he was one of the most famous digital marketers in APAC region and the head of several online platforms; he was the Chief Operating Officer of ChineseAN.com and Chief Digital Consultant of a well known company listed in HKSE.


Alan founded Conson in 2000 with partners to provide company registration, accounting & taxation and office solutions, with aims of popularizing starting business in Hong Kong. In the past two decades, the group had served more than 40,000 local, China and foreign SMEs and entrepreneurs.

Beside following up on clients’ financial and tax cases, Alan also manages multiple offices and nearly 100 employees of the group and at the same time engaged in business development role.

Later, in 2014, he started “Coffice Coworking space”, hoping to build an idea interflow site and a breeding base for start-ups to further assist those aspiring to start a business. He continues to seek for new opportunities until now.


Ivan is is a seasoned trainer with 15 years of SEO and WordPress experience. He built over 50+ sites to test SEO and exit a few after gaining lots of traffic.

Built over 350+ WordPress & WooCommerce site. Lead organiser of WordCamp HK, co-organiser of HK WordPress Meetup, Elementor Leader in HK.

5 times Amazon ebook best sellers & MailChimp partner in Hong Kong.

Various top-tier corporates have invited him as an instructor, including PayPal, HSBC, JobsDB, HKTDC, Canon and Mingpao. Also he had over 11,000 student in udemy.

Advisory Team

Our international network of advisors are senior leaders and specialists in their fields with a proven record of entrepreneurial excellence

Roy Law

Founder at AppTask
Co-Founder & CEO at TeamNote

Rudi Leung

Founder of Hungry Digital

Chee Ngai Ng

Founder & CEO of Samplenomics. Consumer data collection company for consumer research in Greater China.

Joe Chan

Chairman of Star Properties HKSE1560

Jordan Cheng

Founder & CEO of MAD Gaze


We create value for our portfolio companies and our ecosystem partners by facilitating mutually beneficial partnerships.